МОНА

SMM, PRODUCTION, PR

A RESTAURANT OF MODERN ITALIAN CUISINE IN ST. PETERSBURG. WE HAVE BEEN WORKING WITH THIS TEAM SINCE THE OPENING OF THE RESTAURANT AND HAVE GONE THROUGH A CHANGE OF STRATEGY, RENEWAL OF BRANDING AND THE PANDEMIC. WE WERE ABLE TO MAINTAIN SALES EVEN WHEN EVERYTHING WAS CLOSED, WITH AN EMPHASIS ON DELIVERY AND PICNIC-STYLE DINNERS.

vkontakte, Instagram, TikTok

A RESTAURANT OF MODERN ITALIAN CUISINE IN ST. PETERSBURG. WE HAVE BEEN WORKING WITH THIS TEAM SINCE THE OPENING OF THE RESTAURANT AND HAVE GONE THROUGH A CHANGE OF STRATEGY, RENEWAL OF BRANDING AND THE PANDEMIC. WE WERE ABLE TO MAINTAIN SALES EVEN WHEN EVERYTHING WAS CLOSED, WITH AN EMPHASIS ON DELIVERY AND PICNIC-STYLE DINNERS.

Find a new audience for a restaurant that the townspeople and tourists already know.

Using Instagram algorithms that prefer Reels over posts, even if we have the coolest food photos. This is why we decided to mix the content with vertical videos as well.

The continuous growth of followers and audience engagement levels.

1 year.

PERIOD

result

strategy

goal